Build a Business That Works Without You.
We help trades founders build more valuable, scalable companies — whether you’re growing, buying, selling, or simply building for the long term.
We combine experienced operators with AI and engineering to diagnose what’s holding a company back, build the systems to fix it, and help leadership execute. Whether the goal is growth, acquisition, exit readiness, or owner freedom, we build toward the same outcome: a more scalable, valuable business that doesn’t depend on its founder.
Built for What Comes Next
Whether you're scaling, acquiring, or preparing for an exit, we strengthen the business beyond the owner.
Scale
Build the systems, leadership, and technology to grow without increasing dependence on the owner.
Independence
Reduce founder dependency by strengthening the team, processes, accountability, and operating structure.
Enterprise Value
Build a stronger, more transferable company — whether you plan to sell, acquire, or keep growing. Build and scale for optionality.
The Root of Our Success and Foundation We Stand On
2020
The journey continued as Zappsale was sold and acquired. Leaping the aspirations and drive to innovate in new ways forward.
2021
Two years in South Korea shaped our approach to leadership, people, and building strong teams.
2023
Years spent around real estate and home-service businesses exposed a recurring problem: too many great companies depended heavily on the owner.
2026
PezScales evolved around a clear mission: help trades founders build stronger, more scalable, owner-independent companies. Today, we combine strategy, technology, AI, and experienced advisory to help businesses grow, acquire, prepare for a transaction, or simply become more valuable.
PezScales brings together experienced operators, strategic advisors, and AI engineers who have built, scaled, and advised businesses through growth, acquisitions, operational change, and exit preparation.
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Clients Achieved Fortune 500/1000 Status
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58% YoY Revenue Recovery Average
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20+ Years of Founding Industry Experience
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Over $378M in Advised Revenue
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Where Execution Meets Results
Fueling Next-Gen Growth
We fuel bold ideas, driving them forward with sharp strategy
Meet the Visionaries of our Innovation
The success of our journey is powered by a diverse collective of expert strategists and problem-solvers
Isaac Pestana founded PezScales to transform how home service companies scale through strategy, systems, and technology. He launched his first venture in e-commerce and technology at age 15, later served as general partner of a multimillion-dollar investment fund, and spent two years as a leader and philanthropist in South Korea, helping thousands of people.
David Ryan Fox is a strategic growth advisor who helps founder-led companies make better business, marketing, and growth decisions. With more than 20 years of experience as an owner, COO, CMO, CRO, and advisor across over 100 businesses, he has helped scale brands, strengthen market positioning, and build more valuable, enduring companies.
What would your business look like without you?
Our success is powered by our expert strategists and diverse problem-solving team
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